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Managed SAM: Software Asset Management Services

SAM managed services from Rythium keep you ready for any software audit and stop you paying for licences you do not use. We run software asset management for you all year, across Oracle, Microsoft, IBM, Broadcom/VMware and any publisher you name, on our own Euladox platform.

Managed SAM at a glance

What is software asset management?

Software asset management (SAM) means knowing, at any time, what software you run, what you are entitled to and where the two differ. It works as a repeating cycle. You discover every installation across servers, desktops, virtual machines and cloud, collect the contracts and entitlements, and normalise the raw data so each product is counted once. Reconciling the two gives an Effective License Position for each publisher: where you are under-licensed, and where you pay for software nobody uses. Then you fix the gaps, report, and start again. Done well, SAM keeps you ready for an audit, because the figures a publisher will ask for already exist and have been checked. Software license management is the licence part of that work. Rythium runs the whole cycle for you as a managed SAM service on its own Euladox platform, or as a one-off independent software license review.

ModelIndependent, multi-vendor SAM delivered continuously or on a schedule.

CoverageOracle, Microsoft, Broadcom/VMware, IBM, Red Hat, Adobe and security tools, plus any publisher you name.

OutcomeCost-optimization targets met, risk governed, and one trustworthy source of licence truth.

EngineAgentless & agent-based discovery feeding the Euladox inventory and CMDB.

WhereFrom Navi Mumbai, for clients across 15 countries, with no publisher or reseller ties.

Goals of SAM Managed Services:

  1. Establish a transparent platform of trustworthy license compliance data.
  2. Meet licence risk-management and governance objectives.
  3. Meet software and cloud cost-optimization targets.
Software asset management fails most often not for want of a tool, but for want of ownership.

A managed service closes that gap: we run the discipline for you, year-round, so the estate never drifts far from its licensed position. A single, defensible record of what you run and what you're entitled to is what turns an audit from a scramble into a verification. It is also where the savings start, as our guide on how to reduce software license costs explains.

The vendors we manage

Covering the publishers that drive the most cost and compliance risk.

Priority

Oracle, Microsoft, Adobe, IBM, Broadcom/VMware, Red Hat, Quest, Micro Focus.

Extended

Salesforce, Citrix, Autodesk, McAfee & security tools, TIBCO, Siemens, Dassault.

On request

Any publisher a client specifically requests: we set up the discovery and management process for it.

Everything else

All software found during the network scan: we provide the deployment data.

Our SAM services

Software asset management services from Rythium

Managed SAM

Year-round software asset management across every publisher above, run on Euladox. How the service runs

SAVE Review

An independent software license review of your entire software and cloud estate, turned into a ranked, costed plan of action.

Euladox ITAM

Rythium's own platform behind our IT asset management services: discovery, licence recognition, contracts and entitlements in one database.

Microsoft

Microsoft licensing advisory for cloud subscriptions, on-premises servers and the enterprise agreement renewal.

IBM and Red Hat

IBM and Red Hat licensing: sub-capacity proven with ILMT, Red Hat subscriptions counted the way Red Hat counts them.

Broadcom VMware

VMware licensing sized to what you run: cores counted, the right bundle chosen, alternatives costed before you renew.

Oracle

Oracle licensing services: ULA, audit defense, Java, applications and OCI.

Advice on any publisher

Software asset management consulting when you need it once: independent software licensing consultants, paid by you alone, for an audit letter or a large renewal.

The managed service process

A continuous loop, not a one-off project.

Each pass discovers the estate, recognises and normalises the raw data, reconciles it against your entitlements to produce an Effective License Position, optimises and remediates, and reports against your cost and risk targets. Then it repeats.

Each step, with what to collect and the mistakes we see, is in our guide to the software asset management process.

  1. Discover
  2. Recognise & normalise
  3. Reconcile: Effective License Position
  4. Optimise & remediate
  5. Report against targets
Software license compliance

How does managed SAM keep you ready for a software audit?

Publishers use license audits to earn additional revenue, and they leave you very little time to prepare. Customers hit by a vendor audit often end up spending two to four times the cost of the original software. With SAM managed services the evidence already exists when the letter arrives: a checked license position for each publisher, the entitlements behind it, and a playbook for what to share and when.

Baseline compliance assessment

A confidential, complete software license compliance assessment: hardware and software discovery, license recognition, your contracts and entitlements analysed, and recommendations for optimization and compliance. Available as a one-off service or as the start of managed SAM.

Audit defense

Engaging Rythium when a publisher writes buys you time to prepare a defense, and we validate your data before anything is released. Customers who have engaged us against vendor audits have very rarely needed to pay more than 20% of their potential exposure. Our software audit checklist sets out what to do before, during and after.

Renewals and true-ups

A renewal calendar, with true-ups and ULA or EA positions reviewed well before each deadline, so you negotiate from your own numbers rather than the publisher's.

“We have been using Euladox ITAM for SAM for the past two years. This has enabled us to proactively manage all of our software licenses and contracts. We have gone through three vendor audits with absolute confidence and zero penalties.”
CIO of an IT product development company

Why it pays

What are the benefits of software asset management?

Ready for any audit

The figures a publisher asks for already exist and have been checked, so an audit becomes a verification instead of a scramble.

Lower software spend

Every Rythium customer has reduced software costs, by between 30% and 100%. Savings come from licences nobody uses (shelfware), from the right license metric, and from renewals negotiated on your own numbers. See five ways to reduce software license costs.

Leverage at renewal

A current license position and a renewal calendar mean you negotiate enterprise agreements, ULAs and subscriptions months before the deadline, not in its last week.

Better security

You cannot patch or protect software you do not know you run. An accurate inventory is the base of IT asset management and cyber security.

One source of truth

Contracts, entitlements, assets and users sit in one database, so finance, procurement and IT read the same numbers.

SAM as a service

A SAM tool, an in-house team, or SAM as a service?

There are three common ways to run software asset management, and they are not exclusive: many organisations own a tool and still bring in specialists for the publishers that carry the most risk.

A SAM tool

Software such as Flexera, Snow or ServiceNow finds, counts and reconciles. Someone still has to turn that count into a license position a publisher accepts. Our SAM tools comparison sets ten tools side by side.

An in-house team

Your own SAM manager and analysts run the process. It works when the team knows the rules of every publisher that matters to you, and has time for audits and renewals that land at once.

SAM as a service

Rythium runs the platform and the process for you: discovery, data quality, a regular Effective License Position, audit readiness and renewal advice, at agreed service levels, on Euladox, our own SAM-as-a-Service platform.

IT asset & software discovery

Everything starts with knowing exactly what you run.

Agentless Discovery

Rythium's Discovery Satellite performs agentless discovery, searching the network to find all assets: compute hardware, installed software, SNMP devices, virtualization hosts and virtual machines, whether on-premises or in the cloud. Windows, Linux, Unix, macOS and every major hypervisor (VMware ESXi, XenServer, OVM, KVM, AHV, Hyper-V) are all discovered without installing anything on the targets.

Windows Agent

For customers who prefer it, the Rythium Discovery Agent deploys on Windows endpoints and reports back regularly, adding application log-in detail on top of the hardware and software inventory.

What we discover

Hardware platforms

  • Windows desktop & server
  • macOS
  • Unix
  • HP-UX
  • Linux
  • IBM AIX
  • Sun/Oracle Solaris

Virtualization

  • VMware
  • IBM LPAR
  • Hyper-V
  • Oracle VM
  • Citrix/Xen
  • Linux hypervisors (KVM)
  • Host-to-VM mapping

Network & SNMP devices

  • Printers
  • Switches
  • Routers
  • Network hubs
  • Scanners
  • Projectors

Software

  • Installed and recently-used Windows software
  • Unix/Linux software
  • Oracle Database options and packs
  • Middleware features
  • Java

The last three are the ones that matter most for licensing.

Backed by our own platform

The Euladox ITAM platform

The data lands in Euladox ITAM, our enterprise IT asset management platform, built to give you visibility and control of every asset across its life-cycle from a single, centralised database: a genuine single source of truth, aligned to the ISO 19770 and ISO 20770 standards.

Automated discovery & recognitionA deep hardware catalogue (every server built since 2001, all hypervisor versions, all major OS versions) turns raw scan data into error-free asset recognition and an exact deployed-licence position.

Specialised adaptorsNative adaptors for Active Directory, VMware, Hyper-V, Xen, OVM, Oracle Database, WebLogic and Middleware, E-Business Suite, Java, MS SQL Server, IBM DB2, WebSphere and MQ, and more.

Asset CMDB & user linkageRelationships and dependencies tracked over time, with automated and manual mapping of users to devices for ownership and incident resolution.

Contracts, warranty & AMCContract management fully integrated with the asset record, with notifications and alerts for renewals, AMC and true-up deadlines.

50+ reports & viewsRaw or normalised, filterable across the estate, built on frameworks drawn from IAITAM, Gartner and ITIL.

Alongside the managed SAM platform we bring our full Oracle LMS expertise (audit defense, ULA certification, Java review and cost reduction), so discovery data flows straight into decisions that reduce spend and risk.

Platform and service

What is included in our SAM managed services?

A SAM tool can find, count and reconcile your software. Turning that count into a licence position a publisher accepts takes people who know each publisher's rules and who run the work on a schedule, not only when an audit letter arrives.

The Euladox platform

  • DiscoveryPhysical and virtual platforms in scope
  • ConsumptionSoftware installed on each platform
  • EntitlementsContracts, purchase orders and vendor portals
  • NormalisationOne accurate, organised dataset
  • ReconciliationEntitlements against inventory, giving the licence position
  • GovernanceNon-compliance flagged as it appears
  • OptimisationSpend balanced against actual use
  • ReportingReports for every stakeholder

Our team

Publisher licensing expertiseSpecialists who apply the Oracle, Microsoft, IBM and SAP rules that no tool can apply on its own.

Managed data operationsWe run discovery, data quality and normalisation for you, including cloud and SaaS.

A regular Effective License PositionA validated position for each publisher on an agreed schedule, not only when you ask for one.

Audit readiness and defenseAn audit playbook, data validated before anything is released to the publisher, and support through the negotiation.

Renewal and contract adviceA renewal calendar, with true-ups and ULA or EA positions reviewed well before each deadline.

Process integrationSAM built into procurement, ITSM and the CMDB, and into joiner, mover, leaver and change workflows.

Service levels and savingsAgreed service levels, executive reporting, and savings measured against a baseline.

We take no publisher or reseller fees, so every recommendation serves you alone.

Guides and results

Software asset management guides

The SAM lifecycle

The SAM process, step by step, from discovery to reporting.

ITAM vs SAM

Why IT asset management and software asset management need separate owners: ITAM vs SAM.

Policy

A software asset management policy, with a template.

Entitlements

Software license entitlements: what they are and how to record them.

License position

The effective license position, explained with an example.

Results from our case studies: an $8.1M IBM sub-capacity audit, contained to a fraction; a 340% VMware renewal quote, defended down to actual cores; a Microsoft EA renewal negotiated on telemetry, not the account team's forecast.

Straight answers to the questions we get most

What does a managed SAM service actually do?

It runs software asset management for you, continuously or on a schedule: discovering the estate, reconciling deployments against entitlements, remediating non-compliance and reporting against agreed cost and risk targets, so you hold one trustworthy source of licence truth all year.

Which vendors do you manage?

The priority publishers are Oracle, Microsoft, Broadcom/VMware, IBM, Red Hat and Adobe, plus security tooling, and we set up discovery for any publisher you name. The scan also returns deployment data for everything else it finds.

Do you need to install agents on our machines?

No. The preferred mode is agentless discovery over WMI, SSH and SNMP, with no client software on the targets. An optional Windows agent is available where deeper, continuous data is wanted.

How is this different from a normal discovery tool?

Most scanners return raw data with little context. Euladox recognises assets against an extensive catalogue, maps them to entitlements and builds a proper CMDB, so you get an Effective License Position you can act on, not just a list of installs. Our SAM tools comparison sets ten tools, Flexera, Snow and ServiceNow among them, side by side.

What is included in SAM managed services?

Discovery and data quality, license recognition, your contracts and entitlements kept up to date, a validated Effective License Position for each publisher on an agreed schedule, audit readiness and defense, a renewal calendar with true-ups reviewed before each deadline, and executive reporting with savings measured against a baseline.

How does managed SAM help with software audits?

The data a publisher asks for already exists and has been checked, and we validate it before anything is released. When a letter arrives, engaging us early buys time to prepare a defense. Customers who have engaged Rythium against vendor audits have very rarely needed to pay more than 20% of their potential exposure.

What is the difference between ITAM and SAM?

IT asset management (ITAM) covers every asset across its life, hardware included. Software asset management (SAM) is the part that deals with licences: what you run against what you are entitled to. We keep them under separate owners, because an audit tests the SAM side; see ITAM vs SAM.

Can we start with a one-off review?

Yes. Our license review and audit services are available as a one-off or as a long-term managed service. You can start with a baseline compliance assessment or a SAVE Review, which takes about four to six weeks once the agreed data set is in hand, and move to managed SAM afterwards.

What reporting do we receive?

A validated license position for each publisher on the agreed schedule, executive reporting against your cost and risk targets, and more than 50 reports and views in Euladox, raw or normalised and filterable across the estate.

Do you take fees from software publishers?

No. Rythium has no partnership with any software publisher and takes no publisher or reseller fees, so every recommendation serves you alone.

Want a trustworthy picture of your whole software deployment estate?

We'll conduct discovery, build your Effective License Position across every priority publisher, and run the governance loop, independently, with no vendor on the other side of our fee.

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