Oracle ULA or PULA ?

By Sheshagiri Anegondi

After the majorly successful campaign over the past 9-10 years of selling the Unlimited License Agreement (ULA), Oracle has now come up with another, seemingly very compelling, proposition called the PULA – the Perpetual ULA.

The PULA removes the time requirement but is priced differently on a yearly fee. The value proposition from Oracle is minimize risk of unpredictable yearly fees and software audits.

Prima-facie this looks extremely compelling but the risks are much bigger than in a ULA. Customers have rarely won in a ULA – unless they have really understood how to maximise value and constantly monitored the agreement and usage over the term of the ULA.

The author believes that customers will win even less with a PULA in place.

Always remember, in poker and the ULA, the house rarely loses!!!!


The author, Sheshagiri Anegondi, is India’s foremost expert on Oracle licensing outside of Oracle. Since starting his compliance products and consulting organisation a year ago, he has saved companies in India more than $40m in license and support fees. He can be contacted at or

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Sheshagiri helps companies reduce Software License & Support costs through deployment optimization and risk management in software license compliance audits. His core skills are Software License Management, Enterprise Software Sales & Sales Management.

Sheshagiri is, currently, the Managing Partner & Principle Licensing Advisor at Rythium Technologies. Prior to this, he was a Vice-President in Oracle Corporation.